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PR weekend wrap up and Mood Fabrics focus group

2012 May 23
by elizabeth_admin


So much to tell!  I have a few pics still to show you and bits to share from PR Weekend.  My favorite part of this year’s weekend (I mean besides the shopping, but that’s a given) was the tour at the Simplicity offices.  It was so cool to hear about the “life” of a pattern, how it makes its way through the process from designer’s idea to pattern envelope.  SO COOL!!!  I really wanted to meet the Simplicity designer, but I don’t think she was there that day (or she was too intimidated by the crowd of stalking home sewists — if so, she is a wise woman).  Interestingly, New Look’s patterns are designed by a woman in England.  They said it gives New Look a different vibe from the Simplicity line.  Also, when the tour guide, Deborah, started with the company (at least 20 years ago or was it 30?) the time it took for that process was 18 months.  Now it’s about 5-6 months from idea to pattern envelope.  I found the whole thing fascinating. 



Saturday, Jack joined the PR gals for lunch.  He hated the pita bread though and just played with my phone for the majority of the lunch.  He and I are sitting on the left side of the picture.  You can see Deepika in the middle there.  Bonnie was wearing her awesome white Jalie jeans and Clio was wearing her floral pants.  Loved them.   I’m wearing my red Burda batwing top.  Jack keeps asking me why I only make batwing tops.  😉  



On Sunday, after the official weekend ended, Robin, Jeanette and I headed out for brunch in Tribeca.  Then Jeanette and I headed back to the garment district to hit up Grayline Linen Fabrics, a store that specializes in linens.  I wanted to price out their metallic or glazed linens.  And boy did they have a good selection and at $13/yd, what a deal too!  I chose a neutral color, kind of like an oatmeal.  I want to make a layering shirt as an alternative to always wearing a cardigan.  Something with simple lines and almost no shaping.  I will probably use a Burda pattern for this.  They always seem to have good shirt patterns. 

Jeanette stayed with me for PR Weekend and we had a blast.  I met Jeanette at last year’s PR Weekend in Chicago and have been friends with her on FB the last year.  Also we play Words with Friends kind of obsessively every day.  Oh Jeanette, it’s your turn right now!  I saw her in LA last month on my Man Forgetting Tour (don’t forget to get your very own tour t-shirt!).  While she was here, we bonded over my new wi-fi router, homemade mushroom soup and sewing.  She brought a beautiful dress with her that was a combination of a vintage dress pattern and her skirt block in a great, drapey rayon fabric.  Jeanette was kind enough to help me fit my recent wadder.  I am determined to make this dress work for me because I have some border prints which are screaming to be made into wrap dresses.  She had great ideas on how I can make this pattern work for me.  I can’t wait to try them out.  I meant to have her help me fit my vintage dress with the french darts, but we were too busy resting our poor swollen feet on the couch.  Next visit, right Jeanette?  All in all, what a fun weekend!!!



Although the picture above is from PR weekend, it was taken at Mood Fabrics.  See my new maxi skirt on the right there? I bought the fabric in San Diego when I shopped with Susan???   I was at Mood Fabrics last night for a focus group.  They are going to revamp their on-line store and chose a variety of customers to find out what they like/didn’t like in on-line shopping experiences.  There were sewing bloggers, someone from Etsy, someone from Burdastyle, etc in attendance.  It was a fun group of people with varying sewing experience.  It was so interesting to hear others’ perspectives about how, when and why they buy fabric on-line.  With my proximity to the garment district in NYC, I actually don’t buy much fabric on-line too often.  I like to see and feel a fabric before buying. 

I promise to get a better picture up soon of my new maxi skirt.  Although I might change it a little and add a godet for walking ease.  Will have to think about how I’m going to do that.  My next project is making my wrap dress work a la Jeanette’s ideas.

Happy sewing everyone!

9 Responses leave one →
  1. May 23, 2012

    That sounds like such a fun weekend! I’m sure it was fascinating to go behind the scenes at Simplicity. And hanging out with other sewists is always fun!

  2. May 23, 2012

    So glad you could be there last night! Great insight from you and everyone. Thanks!

  3. May 23, 2012

    Wow – look like a lotta fun :)!

    P.S. Re: Mood – tell ’em from me that being a UK customer – I never hear back from them when I email to get shipping prices/info. – so if they could make it easier for their international customers that’d be fab ;)! (LOL!)

  4. May 23, 2012

    My flowered bum has been immortalized on your blog. Ha!

  5. May 23, 2012

    PR weekend looks like it was so much fun! I don’t know when, but I want to go to one at some point. And I am excited to see the changes to the Mood website – the current one is awful and even though they have the most consistently good selection of fabrics online I don’t buy from them often. Maybe a new web design would help that.

  6. May 23, 2012

    It was fun last night, wasn’t it? You maxi skirt looks great on you from what I can see.

  7. May 24, 2012

    nice! It looks like a great time.
    cute maxi skirt, too. I think I need one.

  8. May 24, 2012

    I so Wish I could have made it, but my kids are in sports and had games 🙁
    You ladies look as if you had so much fun.
    Clio those pants are cool 🙂
    I also prefer to buy fabric in stores. I like to feel the fabric 🙂
    I have to stop by MOOD and check out their new look.

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